What do our website maintenance services include?

As your partner, WebFX provides your company with a custom and comprehensive website maintenance plan that helps your business deliver a fast, secure, and seamless online experience. Plus, as a full-service digital marketing agency, we offer turnkey solutions for maximizing your site’s performance. Learn more about what our website maintenance packages include now:

Regular updates
With regular updates, which happen during business hours, our team of developers keeps your website functional and secure for users. Whether you’re looking to add new images, delete page copy, or modify a link, our website maintenance services offer what you need.
For a quick summary, here are some examples of updates included in our packages:
  • Text: Additions or deletions.

  • Photos: Additions, deletions, and basic retouching.

  • Pages: Additions or deletions using existing page design.

  • Navigation: Basic navigational changes (add, move, or delete an item in the navigation).

  • File downloads: Additions or deletions of PDFs and other documents.

  • Videos: Insertion or deletion of a pre-edited video.

  • Links: Additions or deletions.

  • Color and background images: Changes or replacements.

If you have questions about regular updates, feel free to contact us online for more information.
**This is an example of services included in the website maintenance plans and is not a complete list.
Tech Support
As a part of our website maintenance plans, your company also receives access to our stellar tech support. With the expertise of our development team, your business can get help with a variety of challenges, like setting up email.
In addition to tech support, your company can also submit a consulting request as a part of your website maintenance services. Whether you have questions about creating a new contact form or adding a new page to your navigation, our talented team can provide your business with a helpful perspective.
WordPress maintenance
Many businesses use WordPress as their CMS, which is why our website maintenance plans include WordPress support. As a part of your package, our WordPress website company takes care of WordPress upgrades and security patches for your company.

Looking for plans and pricing?
Get a preview of our website maintenance service plans

Get the best of both worlds with WebFX’s website maintenance service plans. Choose from our pre-built monthly, hourly, or after-hours plans or collaborate with our team to create a custom plan for your website. Learn more about how to create a custom website maintenance package below:


Starting at


How we determine pricing
Discuss your business goals
We’ll learn about what you are hoping to achieve as a company — short- and long-term — to create a website maintenance plan that works towards your goals.

Analyze your market
We’ll do a deep dive into your competition — both as a business and within search, specifically — to determine the best action plan.

Review your strategic objectives
What key objectives are on your roadmap? Double down on content production? Launch a new product line? We’ll create a plan that aligns perfectly.


  • Daily full-site backup and storage

  • Daily security scans

  • Urgent support for website hackings

  • Security patches and CMS upgrades

  • Expertise of a 500+ digital strategy team







Your search for website maintenance services ends here

When your company partners with WebFX, you:

Reclaim your work day

Get a dedicated web development team with WebFX’s 500+ in-house team of developers, project managers, designers, and more.

Protect your site

Protect your site from downtime, data breaches, and more with our full-service website maintenance solutions that operate around the clock.

Grow your bottom line

Less downtime means more uptime for generating revenue for your business — and with WebFX’s marketing tech, you can even grow your marketing returns by 25% (or more)!

Streamline your strategy

Bring marketing and maintenance together with WebFX’s full-service solutions and 500+ experts for marketing your business online — and maintaining its site.

Solving key challenges for businesses

Unlock a 25% greater marketing ROI with WebFX’s website maintenance services

Web Ex

  • Dedicated account manager, interfacing with a team of 500+ digital marketing experts
  • MarketingCloudFX access for optimizing, measuring, and reporting ROI
  • In-depth analysis of your business goals, industry, and competitors
  • In-house project management software, 24/7 help desk, and direct client phone line

In-House Marketing

  • One or two team members trying to keep up with fast-paced marketing advancements
  • Analytics suite for measuring and improving campaign performance
  • S.M.A.R.T. goals, but limited resources needed to execute
  • Reporting roadblocks leading to project delays and wasted spend

Typical Marketing Agency

  • Dedicated account manager, interfacing with a team of 500+ digital marketing experts
  • MarketingCloudFX access for optimizing, measuring, and reporting ROI
  • In-depth analysis of your business goals, industry, and competitors
  • In-house project management software, 24/7 help desk, and direct client phone line

What regular updates do website maintenance services include?

When it comes to website maintenance services, companies often ask one question, “What does ‘regular updates’ mean?” It’s an excellent question and can vary by website maintenance companies, which is why it’s important to ask.
Examples of typical website updates (included with our site maintenance packages) include:
  • Overall site improvements
  • Product or service updates
  • Online specials
  • Interactivity maintenance
Product or service updates
As your company continues to grow, it’s inevitable that your products, services, and prices will change. That’s why businesses need a consistent schedule and process for updating old products, changing existing service prices, and more.
With website maintenance, you keep your site current for users. This proactive step benefits your business in multiple ways, allowing you to provide the latest products, services, and rates to streamline the user shopping experience.
Consumers trust the Internet, and they also count on your website to provide the accurate information they need before contacting you or coming to your storefront. It is crucial that the information on your site is up-to-date, for this reason, and many more.
Interactivity maintenance
With ever-evolving technologies, a website begins to appear old if the interactive components get neglected. If your site’s development pieces aren’t working on every browser and device, you will lose current and potential clients. Plus, you weaken your online reputation.
Issues with your website’s interactive features can also increase your bounce rate. This metric refers to the percentage of people that leave your site without visiting another page and often indicates that your website isn’t delivering on user expectations.
Website maintenance fine-tunes your site to ensure your site’s interactive features work. Even if these features become outdated and require replacement, website maintenance services can give your team advance notification about this need.
Keeping all your website’s features operational helps you market your products and services successfully.
Overall site improvements
The best appraisal of your website’s performance comes from the people visiting it, from customers to staff to leads. Questions, comments, complaints, and suggestions generated from site visitors provide invaluable feedback to improve your site. With routine website maintenance, you can use these suggestions to enhance your site and its online performance.
Online specials
If you’re an ecommerce company, it’s essential to update your website with your latest sales, promotions, and more. Even if your company operates offline, you can offer specials online that drive users to call your team, visit your location, or schedule an appointment.
When your company provides special promotions, discount programs, and more, you keep your business competitive. Short-term and long-term sales initiatives require updates to your site. Website maintenance services enable you to strengthen your sales with unique offers for shoppers.

FAQs about website maintenance services

What are website maintenance services?

Website maintenance services are professional services for maintaining a site’s security and functionality. Most site maintenance services operate on a monthly or hourly basis, though companies can request 24/7 assistance in maintaining their site.

Why is website maintenance important?

Website maintenance is a critical ongoing task for every site owner. Think of maintaining your website as a task like maintaining your car — doing so keeps it running smoothly and safely.
Here are three reasons website maintenance is important:
  • It keeps your website running properly: Maintaining your website ensures it has updated information about your products, services, and contact details. Website maintenance also ensures your links direct to the right pages.
  • It improves your site’s security: Cyber threats evolve. With regular website maintenance, you can protect your website from new vulnerabilities with software updates and patches.
  • It improves your site’s user experience: By keeping your website running smoothly and properly, your page speed is optimal and your website shows updated information that your site visitors find useful.

How much do website maintenance services cost?

Website maintenance services cost $35 to $5000 per month, or $18 to $25 per hour. How much your business pays for site maintenance services will depend on the provider’s location, site needs, and service plan.

What don’t website maintenance services include?

If you’re investing in website maintenance services for the first time (or switching providers), it’s essential to understand what your package includes. That way, your business can choose the best site maintenance plan for your company, as well as ensure you have the support you need.
For reference, here are a few examples of what you won’t find with website maintenance services:
  • Navigation redesign
  • Media creation
  • Media edits
  • Content writing
  • New site functionality
  • Site redesigns
  • Interactive features
  • SEO

View all deliverables in our website maintenance offerings
WordPress CMS Security Plans